Hannah Miller is A Lady Butcher and her passion is to create purposeful meats.

Hannah’s jam is making traditional charcuterie, the art of preserving meat, with local New Zealand ingredients. She’s gaining a fan following for her range of premium dried and cured meats from local, ethically-raised animals.

When Greg and Dansy Coppell purchased their sheep and beef farm near Nelson they needed to do 30km of fencing on a shoestring budget – recycled vineyard posts were the ideal solution.

Sheep milking is providing the perfect value add, and creating opportunities for the whole Ravenwood family, at Wairarapa’s Fernglen Farm.

Genetics play a vital role in our industry and Mark Ferguson is leading a team at neXtgen Agri that aims to bring genes to life.

Andy and Elizabeth Hayes of Million Springs Farm in the Hakataramea Valley, South Canterbury, realised they needed to do something outside the box to set their accommodation offering apart.

Linen loving sisters, Kate Cullwick and Prue Watson, hit on a winner with their online homeware business, Foxtrot Home, which has gained a huge fan following.

A seed-to-sip philosophy is the approach at Auld Farm Distillery, where the Auld family harvest the grain from their Southland farm and take a fresh new approach to bottling the essence of their land, their history and their story.

Spotting an opportunity to offer a sustainable alternative to single use plastic bags, Sophie and Sam Hurley developed their wool shopper, made from wool grown on their Hunterville property, Papanui Station.

Now, they have opened their flagship Honest Wolf store, in Hunterville, and are providing employment opportunities for locals, as well as retaining a close connection to their product and customers.

From running personal training sessions on her front lawn while her young children slept, to a thriving online health and fitness platform, Kate Ivey is inspiring people to adopt a healthier lifestyle that is sustainable long-term.

Merino lamb raised in the Marlborough high country and delivered direct to your door, Middlehurst Delivered is a family business with a focus on sustainability.

Scott Jimmieson has realised his dream of becoming a farmer, and he’s keeping it local with his new online shop business, Local Food NZ, connecting farms with consumers.

The online farm shop and home delivery service in the Manawatu and Wellington regions offers free-range eggs from Scott’s farm and honey and coffee from other local producers.

Inspiration for a product originating on the family farm came from standing on the cold winter sidelines of a rugby match.

Tapping into the potential of native New Zealand honeys, lifelong mates Edward Eaton and Wilbur Morrison are creating a buzz with their Buzz Club mead.

Tapping into the potential of native New Zealand honeys, lifelong mates Edward Eaton and Wilbur Morrison are creating a buzz with their Buzz Club mead.

Abbe Hoare is known as the sunflower lady, and she doesn’t mind the moniker.

The Mangamarie Sunflower Field, established by farmer, photographer and mum, turned sunflower entrepreneur extraordinaire, Abbe, is turning heads for all the right reasons.

They say you should never work with children or animals, but By the Horns photographer Amanda King has carved out a niche for herself doing exactly that.

The primary school teacher turned photographer has amassed a huge following on social media with her hallmark close-up images of magnificent bulls, as well as other farm animals she’s met on her travels.

Running around Melbourne in his early 20s with a chilly bin full of Chatham Island blue cod, knocking on the doors of the city’s top chefs, Delwyn Tuanui knew he had a special product.

Welcome to From the Ground Up, a podcast brought to you by Young Country.